By: Karma Negi
The DRaaS market is estimated to grow from $1.42 billion in 2015 to $11.92 billion in 2020. In a chat with SME Channels Chandra Sekhar Pulamarasetti, Co-Founder & CEO, Sanovi Technologies, talks about the DR market.
Quote: “India contributes 50% to our revenue and the rest comes from outside India (70% from Middle East and 30% from US).”
How big is the data-recovery-as-a-service market?
According to a report by marketsandmarkets the DRaaS market is estimated to grow from $1.42 billion in 2015 to $11.92 billion in 2020, at a Compound Annual Growth Rate (CAGR) of 52.9% from 2015 to 2020. In regional segmentation, North America is expected to be the largest market in terms of market size while Latin America, Asia-Pacific (APAC), and the Middle East and Africa (MEA) are expected to emerge rapidly in this market at high CAGRs.
While Gartner’s has given a more conservative report projecting the market at $2 billion by 2018 and a CAGR of 25%. If we calculate India is 2-3% of the global disaster recovery market (DR) which puts India DR market at $120 to 150 million.
These smart cities alone can be a million dollar worth on the DR market.
How does your software help organisations in keeping their data safe?
Depending on what you are looking at our software helps organisations to be run continuous service availability no matter what. There are two parts of the business: continuity and migration. When there is an outage of any kind it makes sure that alternative sites are available too.
The core advantage of Sanovi is that our DR infrastructure works reliably within very less time window – when the production goes down and comes up within a very short time. The purpose of our DR is to make your business easily available.
What is the contribution of India to your overall business?
India contributes 50% to our revenue and the rest comes from outside India (70% from Middle East and 30% from US). We are operating in Middle East, APAC and US market, and we recently entered European market. We set footprint in US market last year which now constitutes 60% of the DR market as the deal sizes tends to be larger because the companies are larger.
Who all are your clients?
All top banks in both private and public sectors are our customers today: ICICI Bank, Punjab National Bank, India Overseas Bank etc.
We have 150 enterprise clients, and 175 cloud SMB customers who primarily came through service providers like Netmagic, Tata Communications etc. Wipro is one of the large partners for us. Enterprise customers work though both direct and SI partners.