What is your core strength as a leader?
We are strong in terms of the ability to convert complex tasks to simple executable tasks for the front-line. Hence, our core strength lies in “EXECUTION”.
What are your future plans to further grow the channel market in 2017 – any particular strategy from geography or vertical perspective are you planning?
We are one of the very few product companies who have presence in major parts of the globe. As a strategy, we would like to focus on creating “DEPTH” in select markets and also expand our “WIDTH” by reaching unexplored markets. As a simple one line strategy, we have decided to be closer to the customers, whether it is exhibiting our products in various geographies or physically meeting the customers across countries.
“One critical aspect we always drive is encourage people to “Make Decisions” rather than delegating it upwards. This has helped in creating capability for decision making across the team and with the guiding principle of “Code of Conduct”, these decisions are normally aligned.”
Sr. Vice President – Marketing & Sales
What would be your message for aspiring partners?
System Integration is a difficult business but worth pursuing due to the returns it offers.