Says it offers opportunities to both new and existing partners to develop greater specialization in their respective domains and lines of business
Tally Solutions has launched its new channel partner program ‘Vriddhi’, to enable its channel partner ecosystem to deliver higher quality experience to customers, while maximizing profitability in business. The program offers opportunities to both new and existing partners to develop greater specialization in their respective domains and lines of business.
The Vriddhi framework will classify partners into Certified Partners, Associate Partners, Partner Developers and Distributors. The program will institutionalize Tally Solutions’ partner enablement process through certification, ensuring partners are in specialized roles to deliver better and more streamlined services to Tally customers.
“With Vriddhi, we intend to create the country’s largest, and most profitable software ecosystem that can deliver great experiences on our world-class products to the diverse customer base that we serve,” said Tejas Goenka, Executive Director, Tally Solutions Pvt. Ltd.
Partners have been classified based on their organisational strengths and their aspirations with Tally business.
The Certified Partners (CPs) specialize in the sales, implementation and solutions of Tally products. They are characterized by their ability to deliver a great customer experience which enables them to grow faster.
The next category is the Associate Partners (APs), who will play a pivotal role in Tally solutions’ expansion plans. These partners will essentially be IT hardware vendors who are looking to add Tally to their portfolio and thereby addressing more customers, along with serving their existing customers better.
Partner Developers (PDs), will be the niche set of partners who will appoint, train and mentor the Certified Partner category and assist them with certification. Tally desires to do both, grow its existing partners, as well as expand its network to get more and more partners certified. Partner developers will play a key role with this objective and drive their business growth with this model of growing partners.
Distributors will be the bridge for the product between Tally Solutions and all customer-facing partners. They will ensure maximum coverage and access for these partners which will lead to the ease of commerce overall.