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ASUSTOR Appoints Supertron Electronics as National Distributor for India

Debraj Dam, Chief of Supertron VAD
Debraj Dam, Chief of Supertron VAD

Through this partnership, ASUSTOR aims to strengthen its presence across India by leveraging Supertron’s extensive nationwide reach, deep channel ecosystem, and proven expertise as a leading VAD.

ASUSTOR Inc., a leader provider of Network Attached Storage (NAS) and data management solutions, today announced the appointment of Supertron Electronics Pvt. Ltd. (SEPL VAD) as its National Distributor for the Indian market. This strategic partnership marks a significant step in ASUSTOR’s continued commitment to India’s rapidly expanding data, cloud, and enterprise IT ecosystem.

Leveraging Supertron’s Pan India Reach

Through this partnership, ASUSTOR aims to strengthen its presence across India by leveraging Supertron’s extensive nationwide reach, deep channel ecosystem, and proven expertise as a leading Value-Added Distributor (VAD).

“We are truly excited to partner with Supertron Electronics,” said Ripunjoy Gogoi, Director – Sales, South Asia, ASUSTOR Inc. “Supertron’s strong market credibility, pan-India distribution network, and dedicated sales, technical, and operational teams make them an ideal partner for ASUSTOR. This collaboration will enable us to accelerate growth, enhance customer engagement, and deliver our high-performance NAS solutions more effectively across enterprise, SMB, and professional segments in India.”

“Supertron’s strong market credibility, pan-India distribution network, and dedicated sales, technical, and operational teams make them an ideal partner for ASUSTOR. “

– Ripunjoy Gogoi, Director – Sales, South Asia, ASUSTOR Inc

Aligning ASUSTOR’s innovation in NAS with Supertron’s strong footprint 

Commenting on the partnership, Debraj Dam, Chief of Supertron VAD, said, “We are excited about the alliance between Supertron and ASUSTOR. It is a strategic move to address the rapidly evolving data storage and enterprise IT ecosystem in India. This partnership aligns ASUSTOR’s innovation in NAS technology with the strong footprint of Supertron’s volume and value distribution networks. Together, we will deliver greater value to our customers through improved product availability, expert technical support, and a unified approach to secure, high-performance data management.”

“This partnership aligns ASUSTOR’s innovation in NAS technology with the strong footprint of Supertron’s volume and value distribution networks. Together, we will deliver greater value to our customers through improved product availability, expert technical support, and a unified approach to secure, high-performance data management.”

– Debraj Dam, Chief of Supertron VAD

This partnership will enable ASUSTOR to deliver:

  • Improved product availability and accelerated go-to-market execution
  • Stronger pre- and post-sales technical support
  • Enhanced channel engagement and enablement
  • Greater value for enterprise, SMB, and professional customers

Strengthening Supertron’s storage & data management portfolio

With this collaboration, ASUSTOR reinforces its position as a leading provider in NAS technology, while Supertron strengthens its storage and data management portfolio—creating a powerful synergy to address India’s growing demand for secure, scalable, and high-performance data solutions.

Delivering end-to-end technology solutions

A leading VAD in India, Supertron Electronics Pvt. Ltd. ranks among the top five IT distribution companies in the country. Its specialized Value-Added Distribution (VAD) venture focuses on Data Centre & Storage, Cloud & Software, and Audio-Video & Surveillance sectors. Leveraging a pan-India network and global reach, Supertron delivers end-to-end technology solutions from world-renowned OEMs. The company’s success is built on a foundation of deep technical expertise, a powerful channel ecosystem, and a mission to accelerate digital growth for its partners and customers.

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