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Supertron Appointed Virtuozzo’s South Asia VAD

Debraj Dam

Supertron VAD has been appointed as a Value-Added Distributor (VAD) for Virtuozzo’ s entire portfolio across the South Asia region—including India, Southeast Asia, and the Gulf Cooperation Council (GCC) markets

Virtuozzo, a leading player in high-performance cloud infrastructure and Platform-as-a-Service (PaaS) solutions, has announced a new strategic partnership with Supertron Electronics Pvt Ltd. (India) and Supertron Electronics Pte. Ltd. (Singapore) under the banner Supertron Value Added Distribution (SEPL-VAD). Under this agreement, Supertron VAD has been appointed as a Value-Added Distributor (VAD) for Virtuozzo’ s entire portfolio across the South Asia region—including India, Southeast Asia, and the Gulf Cooperation Council (GCC) markets.

Joining Forces

Through this collaboration, Supertron VAD will bring Virtuozzo’s cloud infrastructure, application platform, and software-defined storage solutions designed to empower service providers, system integrators, SMBs, and enterprises to modernise their IT infrastructure and application delivery. 

Our deep-rooted presence across South Asia, combined with a strong channel ecosystem and technical expertise, enables us to deliver Virtuozzo’s high-performance solutions to markets demanding reliability, cost-efficiency, and rapid scalability.

Debraj Dam, Chief of Supertron VAD

Addressing needs of modern, data-intensive workloads

Virtuozzo Hybrid Infrastructure is a robust, hyper-converged Infrastructure-as-a-Service (IaaS) platform built on OpenStack, optimised for performance while reducing Total Cost of Ownership (TCO). Complementing this, the Virtuozzo Application Platform is a DevOps-friendly PaaS that enables simplified deployment, scaling, and management of both cloud-native and traditional applications across hybrid and multi-cloud environments. Together with Virtuozzo Software-Defined Storage—a scalable, high-performance storage solution supporting S3 object storage, NFS, and iSCSI these offerings effectively address the needs of modern, data-intensive workloads.

Leveraging Supertron’s extensive regional infra

This strategic alliance leverages Supertron VAD’s extensive regional infrastructure and decades of expertise—to make Virtuozzo’ s advanced cloud technologies accessible to businesses of all sizes. In India, Supertron operates 35+ branch offices, 18 warehouses, and an ecosystem of 11,000+ channel partners, including 1,200+ system integrators, ensuring nationwide coverage. Its Singapore-based international operations oversee business across seven Southeast Asian countries and the GCC, including the UAE and Saudi Arabia.

In fast-growing markets like South Asia, this model is essential. Supertron’s regional strength and deep channel relationships make them the ideal partner to deliver these capabilities at scale.

Ahmed Amni, Vice President – APAC Sales at Virtuozzo

Deep-rooted business presence across South Asia

We are excited to partner with Virtuozzo to enhance our Value-Added Distribution portfolio with cutting-edge infrastructure, storage, and application platform solutions,” said Debraj Dam, Chief of Supertron VAD. “Our deep-rooted presence across South Asia, combined with a strong channel ecosystem and technical expertise, enables us to deliver Virtuozzo’s high-performance solutions to markets demanding reliability, cost-efficiency, and rapid scalability.

Virtuozzo is committed to powering the ‘Alternative Cloud’a flexible, affordable, and sovereign model that gives service provider’s control,” said Ahmed Amni, Vice President of APAC Sales at Virtuozzo. “In fast-growing markets like South Asia, this model is essential. Supertron’s regional strength and deep channel relationships make them the ideal partner to deliver these capabilities at scale.

Virtuozzo technology enables service providers with an easy to use solution for the most widely-consumed cloud services, allowing you to build any cloud – private, public or hybrid.

Foundation of deep technical expertise

A leading VAD in India, Supertron Electronics Pvt. Ltd. ranks among the top five IT distribution companies in the country. Its specialized Value-Added Distribution (VAD) venture focuses on Data Centre and Storage, Cloud and Software, and Audio-Video and Surveillance sectors. Leveraging a pan-India network and global reach, Supertron delivers end-to-end technology solutions from world-renowned OEMs. The company’s success is built on a foundation of deep technical expertise, a powerful channel ecosystem, and a mission to accelerate digital growth for its partners and customers.

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