Maximizing Profitability with Managed Security Services

Key elements to an effective MSP cybersecurity approach

For decades, small- and medium-sized businesses (SMBs) have relied solely on their in-house IT department to source, install, and manage the technology systems that support their business functions. Even scarier are the instances where the “in-house IT pro” for an
SMB is simply a good friend or relative with a knack for technology. With so many business functions being digitized in order to meet consumer demands this puts significantly more added pressure on in-house IT in order to ensure everything is kept up-to-date and running properly. All of these trends, plus the growing targeting of SMBs for malicious attacks, is driving a lot of businesses towards managed services.

According to a 2019 report on the state of SMB cybersecurity1, over 75% of SMBs place cybersecurity as a top investment priority. This shift is due to SMBs being the increasing target of so many cyber incidents. The reality is that SMBs simply lack the in-depth tools and in-house expertise to harden their systems and networks against today’s cybersecurity threats.

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