RP tech India has entered into a distribution agreement with Antec Inc. As per the agreement, the company will position Antec’s high-performance gaming PC solutions and accessories in the Indian market. The partnership is expected to help RP tech India strengthen its PC and Gaming brand portfolio and provide Antec reach and channel network to expand its business.
The gaming industry in India is all set to experience a surge. According to a Mordor Intelligence report, the Indian gaming market will reach USD 4.88 billion by 2026. Taking into account the market opportunity, RP tech India is bullish over the gaming hardware industry in the country. The partnership with Antec can be seen in that light.
Alok Choudhary, Group Business Manager, RP tech India, said, “We are excited to join hands with Antec to offer holistic PC and gaming solutions to consumers. Antec is a pioneer in this vertical, and its solutions are well-positioned in India. We will leverage our wide distribution network to increase the brand visibility in the unexplored regions.”
Under the partnership, RP tech will position chassis, power supply, coolers and gaming chairs. It will focus on various channel engagement programs to increase the visibility of Antec’s products and solutions in the market. They will also explore appointing the gaming partners and empower them to position products through training.
“We are thrilled to collaborate with RP tech India. RP tech is known in the Indian ICT industry for its 32 years of industry expertise, wider reach and robust distribution network. Their strong channel engagement will enable us to position our solutions in the right markets. We look forward to deeper engagement with them,” said Kevan Li, Vice President, Sales at Antec Inc.