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Gartner Predicts Hyperscalers’ Carbon Emissions Will Drive Cloud Purchase Decisions by 2025

By 2025, the carbon emissions of hyperscale cloud services will be a top three criterion in cloud purchase decisions, according to Gartner, Inc.

As environmental, social and governance (ESG) priorities and reporting received growing levels of enterprise attention, more than 90% of organizations increased their investments in sustainability programs since the start of the pandemic compared to investments in 2017.

“Leading providers of cloud infrastructure and platform services are increasingly focusing on how they can disrupt higher-level business, compliance, societal and environmental issues,” said Ed Anderson, distinguished research vice president at Gartner.

“Hyperscalers are aggressively investing in sustainable cloud operations and delivery, aspiring to eventually achieve net zero emissions within the decade, or sooner. Gartner expects increased availability of tools that help organizations calculate and reduce their carbon emissions through effective use of cloud services, similar to tools that assist in optimizing cloud spending today.”

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